TIME
TUE 13.2.2018 at 13 – 18
LOCATION
Dipoli, Kaleva auditorium, Otakaari 24, Espoo
Welcome to the grand opening of the Aalto University Experience Platform!
Today, consumers and businesses invest in experiences that enhance subjective pleasure and well-being, rather than in material possessions. Aalto Experience platform fosters and promotes a multi-disciplinary approach to understanding and designing for experiences by combining scientific, artistic, business, and technological angles to human experiences.
This kick-off event aims to highlight the multi-disciplinarity of human experiences by keynotes and networking activities between academia and industry, and between different disciplines.
PROGRAM
13:00 Opening – Introducing Experience Platform
Virpi Roto, Professor in experience design, Aalto, Finland
Markus Ahola, Project Manager, Aalto, Finland
13:20 Hannu Seristö, Vice President, External relations, Aalto, Finland
13:25 Kristina Höök, Professor in interaction design, KTH, Sweden
User Experience – designing with aesthetics through bodily and emotional engagements
14:30 Coffee
15:00 Anne Stenros, Chief Design Officer, City of Helsinki, Finland
Citizen Experience – From Audience to Actor
15:30 Eric Arnould, Professor in marketing, Aalto, Finland
Consumer Experience – the consumer culture theory perspective
16:00 Demos & posters by experience researchers @ Aalto
Networking
Snacks, drinks, and coffee
Thank you for participating! Pictures from the event can be found from our Facebook page.
KEY-NOTE PRESENTATIONS
Virpi & Markus: Introducing Experience Platform
Kristina Höök: User Experience
Eric Arnould: Consumer Experience
Kristina Höök
Eric Arnould
Anne Stenros
Hannu Seristö
Virpi Roto & Markus Ahola
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