Summary Two friends explore a product/concept together and discuss about it (with or without a moderator). Videorecording is used especially when no moderator is present. Description Two participants (typically friends ...
Summary AXE is a qualitative method that gives an initial perspective on the user experience for a product or a service. It is a method that involves singular users in ...
Summary Let the users verbally tell about their experiences in a free story format. Description The users tell a story of their experiences with the product and the story is ...
Summary Assess the user’s feelings about the system with a questionnaire. In AttrakDiff questionnaire, both hedonic and pragmatic dimensions of UX are studied with semantic differentials. Description Questionnaires can be ...
Summary Affect Grid is a scale designed as a quick means of assessing affect along the dimensions of pleasure-displeasure and arousal-sleepiness. Description The participant marks their current emotional state on ...