Summary Very easy to use technique to rank order stimuli (products) with respect to some quality (e.g. enjoyment); also easy to do for children; goes back to early (1920’s) test ...
Summary General Tests of Emotion or Affect for Evaluating Consumer Reactions to Products and Services, Including User Interface. Description The PAD software averages responses of consumers to each stimulus and ...
Summary Zijlstra’s mental effort scale is an easy and quick to use scale that helps to determine how much (perceived) mental effort was required to complete a task; depending on ...
Summary The Intrinsic Motivation Inventory (IMI) is a multidimensional measurement device intended to assess participants’ subjective experience related to a target activity in laboratory experiments. It has been used in ...
Summary (From the ENGAGE Web site description:) I.D. Tool identifies the physical design attributes that a product has in order to evoke the desired experience by the target customers. This ...
Summary The Human Computer Trust scale is a psychometric instrument specifically designed to measure human-computer. Both cognitive and affective components of trust are measured; the affective components are the strongest ...
Summary The HED/UT is developed to both address hedonic aspects of product/website interaction and the utitility and usability aspects. HED/UT is an attitude measure from the consumer behaviour literature, and ...
Summary Based on Scherer’s Component Process Model, the Geneva Emotion Research Group has developed this new instrument to obtain self-report of felt emotions elicited by events or objects. Description A ...
Summary The Geneva Appraisal Questionnaire (GAQ) can be used to assess, as much as is possible through recall and verbal report, the results of an individual’s appraisal process in the ...
